Anheuser-Busch

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College Complaints Squash Some Bud Light 'Fan Cans'

(Newser) - Anheuser-Busch is dropping its "Fan Cans" promotions from communities around the US where colleges have complained that the effort—which sells cans of Bud Light in school colors—promotes underage drinking and infringes on trademarks. Federal industry regulations require at least 70% of an advertisement's audience to be above...

Beer Prices Going Up
 Beer Prices Going Up 
Aug 25, 2009 4:23 PM CDT

Beer Prices Going Up

(Newser) - The nation’s largest brewers plan to raise beer prices in the fall, the Wall Street Journal reports. Anheuser-Busch InBev—maker of Budweiser—and MillerCoors will further test the notion that beer is generally recession-proof. “The environment is very favorable, we think,” says an Anheuser exec. Both companies...

Bud Light's School-Color Cans Anger Colleges

(Newser) - Bud Light is rolling out cans in the colors of the nation's big colleges just in time for football season—and that has some schools fuming, the Wall Street Journal reports. Colleges worried about binge drinking think they'll be seen as sponsors of the “Fan Cans” campaign, which boasts...

Brewers Relieve Recession With Cheap Beer

Natural Light, Busch, High Life see sales jump

(Newser) - With the recession drying up cash flow, thirsty Americans are seeking out “sub-premium” beers, and brewers are marketing accordingly, the St. Louis Post-Dispatch reports. Anheuser-Busch is creating its first-ever ad campaign for Natural Light, whose sales are up 4% this year; MillerCoors is pushing Miller High Life, whose sales...

Caffeinated Booze Prompts State Probes

AGs said to be concerned over deceptive marketing

(Newser) - State attorneys general are taking a hard look at increasingly popular caffeinated alcohol beverages amid fears the combination is dangerous and targeted at underage drinkers, the Wall Street Journal reports. The AGs are calling for company records from the makers of Joose and Four Loko. At 7-Eleven, Joose has had...

Bargain Brewskies Buoy Breweries

Cheap beer sales are rising faster than pricier options

(Newser) - Cheap brews are giving breweries just the boost they need during tough times, reports the Wall Street Journal. Economy suds such as Busch, Miller High Life, and Pabst Blue Ribbon are rising faster than the nation's overall beer sales and helping companies weather the economic storm. A short time ago,...

New Owner's Cost Cuts Change Flavor at Budweiser

Jobs, perks, executive suites disappear

(Newser) - Things haven't tasted the same since InBev's takeover—and makeover—of Anheuser-Busch, the Wall Street Journal reports. Cost-cutting has become paramount at a firm once known for its cushy treatment of employees. Jobs have been sliced, executive suites knocked down, and benefits like free baseball tickets made rare. Anheuser-Busch Inbev...

Beer Giant Kills Caffeine, Alcohol Combo

MillerCoors takes boost out of energy beer

(Newser) - Beer giant MillerCoors has agreed to snuff out its controversial Sparks line of high-alcohol, high-caffeine drinks. Attorneys general in 25 states complained the stimulant dangerously masks intoxication and accused the company of marketing the beverages to teenagers, the Chicago Tribune reports. Anheuser-Busch has already agreed to remove caffeine from Tilt...

PepsiCo Offers $1M for Winning Super Bowl Ad

Company bets hefty prize will rekindle buzz around consumer-generated ads

(Newser) - PepsiCo is aiming to grab Budweiser's crown as king of the Super Bowl ads with a contest offering $1 million to anyone who can create a Doritos ad that tops viewer ratings during the game, the Wall Street Journal reports. The company hopes the cash prize will put a fresh...

Chinese Beer to Dethrone Bud Light

Snow now world's top seller ... or close, depending on numbers

(Newser) - A Chinese favorite may have replaced Bud Light as the world’s best-selling beer, without selling a single keg outside of China, the Wall Street Journal reports. One research firm says 1.35 billion gallons of Snow Beer were consumed last year to 48.4 million of Bud Light, while...

The Private Wealth Behind McCain's Public Life

Liquor fortune behind the McCains remains largely out of the public eye

(Newser) - John McCain is one of the wealthiest men in the Senate, but the McCain fortune is less open to scrutiny than that of most lawmakers, the New York Times reports, since the vast bulk of it remains solely in the name of wife Cindy. She has a controlling stake in...

Tastes Great or Less Filling? Old Ad Slogan Coming Back

(Newser) - Does it taste great, or is it less filling? Miller Lite drinkers can have it both ways, the Chicago Tribune reports: The beer’s 30-year-old slogan “Great taste, less filling” is being resurrected for a fall advertising campaign coming to a TV, radio, and store near you. Parent company...

'King of Beers' Gets a Taste of Own Medicine

...and realize it's a lot like watery piss, actually

(Newser) - Anyone who thinks InBev’s buyout of Budweiser represents the end of American beer needs a history lesson, writes Edward McClelland in Salon. Budweiser became the “King of Beers” by killing every other heir to the throne. In 1960, America had 175 traditional, regional breweries, making lagers just like...

Anheuser-Busch: The Deal That Sleeps With the Fishes

If relationship with Modelo hadn't soured on fishing trip, Belgians might have been staved off

(Newser) - Anyone mourning the takeover of Anheuser Busch by Belgium's InBev might want to know that the real turning point in that battle occurred more than a decade ago. On a fishing trip. In Mexico. The last real chance to outmaneuver InBev was lost when the US brewer failed to get...

Next Round's on Cindy After Bud Buyout

Stock belonging to McCain's wife worth up to $5.6M in takeover

(Newser) - The $52 billion takeover of Anheuser-Busch means Cindy McCain's stock in the brewing giant is worth between $2.8 million and $5.6 million, Reuters calculates. Though the presidential campaign of her husband, Republican John McCain, didn't say how many shares Cindy owns, it appears she and her dependents have...

Belgian-Brazilian InBev Buys Anheuser-Busch for $52B

Historic change for American beer king

(Newser) - Legendary American brewing company Anheuser-Busch has agreed to a $52 billion takeover bid by the Belgian-Brazilian InBev, building the largest beer firm in the world and ending over 150 years of ownership by the Anheuser and Busch families, the Wall Street Journal reports. The $70-per-share deal is a step up...

InBev Boosts Bid for Bud, Making Buyout Likely

Deal now tops $50 million, and Anheuser is likely to accept

(Newser) - InBev has increased its bid for Anheuser-Busch to $70 a share, the Wall Street Journal reports. Although willing to replace the Budweiser-brewer’s board in a hostile takeover, the $5-per-share boost—bringing the total deal to $50 billion—is a signal that InBev would prefer to keep things friendly. Anheuser...

InBev Brews Plan to Oust Anheuser-Busch Directors

Company turns to shareholders in merger

(Newser) - InBev is turning up the heat in its $46.35-billion attempt to take over St. Louis-based Anheuser-Busch, seeking to replace the company's board with a new slate of directors. The move aims to allow shareholders a direct say on the merger bid that was spurned last month, reports the Wall ...

Lift a Glass to Belgian Bid for Bud
 Lift a Glass to
 Belgian Bid for Bud 
opinion
Jul 6, 2008 10:29 AM CDT

Lift a Glass to Belgian Bid for Bud

But US outrage is understandable

(Newser) - Belgian beer company InBev’s bid for Anheuser-Busch may look like an affront to a US tradition—but it's perfectly in keeping with the American spirit of entrepreneurship, writes Maureen Ogle in the Washington Post. It’s “precisely the sort of bold strike that launched the American Revolution and...

Budweiser to Reject InBev Offer

Anheuser-Busch now may face a hostile takeover bid

(Newser) - Anheuser-Busch plans to reject Belgian brewer InBev's $46 billion offer to buy the company, the Wall Street Journal reports. The decision is not expected to deter InBev, however, which could launch a hostile takeover bid, the Journal notes. InBev wants to acquire the St. Louis brewer—the maker of Budweiser—...

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