Bargain Brewskies Buoy Breweries

Cheap beer sales are rising faster than pricier options
By Mary Papenfuss,  Newser Staff
Posted May 7, 2009 5:43 AM CDT
Bargain Brewskies Buoy Breweries
Beer lovers are turning away from pricier "craft" beers to save money.   (©greenkozi)

Cheap brews are giving breweries just the boost they need during tough times, reports the Wall Street Journal. Economy suds such as Busch, Miller High Life, and Pabst Blue Ribbon are rising faster than the nation's overall beer sales and helping companies weather the economic storm. A short time ago, drinkers were splurging on pricey "craft" beers, but now they're saving their pennies.

"My funds are limited right now," said a happy Ohio house painter, emerging from a store with a Busch 12-pack that cost $8. (More fiscal crisis stories.)

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