Company aims to win back tweens by bringing Barbie back to fashion world
(Newser) -
Barbie turns 50 next year and Mattel plans some big changes for the perpetual teenager, the Wall Street Journal reports. The company has been steadily losing girls aged 8 and over to video games, iPods, and racier rival dolls like the now-vanquished Bratz and the Hannah Montana line. The toy...