Doritos

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Doritos Creator to Have Chips Tossed Into Grave

Arch West died last week at age 97

(Newser) - Not even death can come between a man and his Doritos. Arch West, the Frito-Lay marketing exec credited with inventing the chip brand, died last week at age 97, reports the AP , and his Oct. 1 graveside service will feature the chips he dreamed up after stumbling upon a San...

Frito-Lay to Make Half Its Chips All-Natural

But don't expect Doritos or Cheetos to join the party

(Newser) - Frito-Lay: Health food company? Well, not exactly, but the oft-maligned snack maker is giving its line a makeover that should play well with the Whole Foods crowd. Starting in 2011, 50% of its line will be made from all-natural ingredients, USA Today reports. That means no more sodium diacetate in...

Americans' Favorite Snack Brand: Ritz Crackers

Wheat Thins Second, Orville Redenbacher Third

(Newser) - Americans who can afford brand-name snacks have a clear-cut favorite, a new survey reveals: Ritz crackers. "Butter and salt is a pretty good combination for most Americans and most anybody," an exec with the survey firm tells the New York Post . Wheat Thins finished second and Orville Redenbacher...

Small Firm Nabs $650K Prize for Super Bowl Ad

Crafty dog spot from small NC firm comes in 2nd with viewers

(Newser) - A crafty dog and a bag of Doritos combined to create a memorable Super Bowl ad and a big payday for a small North Carolina production company—$650,000. The firm won $50,000 for the spot originally and another $600,000 for taking the runner-up spot in real-time viewer...

Why Congress Won't Face the Fat Problem
 Why Congress Won't 
 Face the Fat Problem 
analysis

Why Congress Won't Face the Fat Problem

Lawmakers fear giving US 'bad news'—especially while munching Doritos

(Newser) - Congress is “in denial” on one key health issue: obesity, writes Lisa Lerer for Politico. Obesity-related illnesses reportedly cost $147 billion, or 10% of medical spending, last year—and lawmakers say they’re focused on cost-cutting. But, experts say, “no one wants to tell Americans the bad news....

PepsiCo Offers $1M for Winning Super Bowl Ad

Company bets hefty prize will rekindle buzz around consumer-generated ads

(Newser) - PepsiCo is aiming to grab Budweiser's crown as king of the Super Bowl ads with a contest offering $1 million to anyone who can create a Doritos ad that tops viewer ratings during the game, the Wall Street Journal reports. The company hopes the cash prize will put a fresh...

'Candidates' Spar Over SC Credentials
'Candidates'
Spar Over SC Credentials

'Candidates' Spar Over SC Credentials

Colbert, Edwards both claim favorite-son bragging rights

(Newser) - With Stephen Colbert kicking off his presidential campaign spoof in South Carolina yesterday, things got a little heated between the Comedy Central star and John Edwards, the state's other favorite-son contender. Colbert accused Edwards of having abandoned the Palmetto State at the age of 1; the Edwards folks shot back...

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