Facebook Just 'Flavor of the Month': Murdoch

Rival that's overtaken his MySpace merely 'directory,' not network
By Jonas Oransky,  Newser Staff
Posted Jun 23, 2008 3:11 PM CDT
Facebook Just 'Flavor of the Month': Murdoch
In this photo provided by D:All Things Digital, Mark Zuckerberg, CEO of Facebook, talks during the D6 Conference in Carlsbad, Calif., on Wednesday, May 28, 2008.   (AP Photo)

Rupert Murdoch today insulted the rival of his popular MySpace, calling Facebook the “flavor of the month” and a mere “directory”—on the occasion of his social networking sinking to the No. 2 spot in worldwide traffic. The media mogul said Facebook was not a real social network, and pointed to MySpace’s entertainment focus, the Sydney Morning Herald reports.

In May, Facebook had 123.9 million unique visitors to MySpace’s 114.6; the News Corp. subsidiary, however, appears to remain far more profitable. It has borrowed several features from Facebook of late, including a news feed and openness to third-party developers. Speaking at the same Cannes conference as Murdoch, News Corp’s COO allowed that competition has “really galvanized us.” (More Rupert Murdoch stories.)

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