Indy Driver Raises Profile—on Dance Floor

Six months ago, few beyond IndyCar fans recognized the name Helio Castroneves. Thanks to "Dancing with the Stars," however, Helio’s celebrity-status has skyrocketed. The Indy Racing League is enjoying the ride—the racer’s surge in popularity has been tremendous for the sport.  "It's interesting to be in this spot because of dancing," said Castroneves. "I always thought it would be because of racing."

Though Castroneves’ stint on the show is over, the friends he made on the program are following him to the Indy 500 this weekend. Former competitor Floyd Mayweather will wave the race’s green flag and Helio’s dancing partner, Julianne Hough, will perform the national anthem. "Next year, I don't know if people will remember me or not," said Castroneves. "Maybe I'll have new opportunities. But right now, it's racing." (More Helio Castroneves stories.)