Café-Loving Kids Cash In on Laptop Ads

German firm pushes screen-back billboards at universities
By Nick McMaster,  Newser Staff
Posted Mar 12, 2008 2:00 PM CDT
Café-Loving Kids Cash In on Laptop Ads
Katy Harper uses a wireless connection on her laptop at a Chicago cafe in this Feb. 17, 2006, file photo. (AP Photo/M. Spencer Green, File)   (Associated Press)

A German company has a solution for university students who spend their time in cafés and need extra cash for coffee: laptop advertisements, Der Spiegel reports. Just slap a sticker on the back of your screen and you could earn $320 for a few months of public studying. Berlin-based Smaboo has 1,200 students hawking its clients' products in 30 German cities.

"We always worked together in a café at university,” 26-year-old Christoph Magnussen says of himself and Smaboo co-founder, “and you always see that when people come in, they always look at your notebooks. We just thought, if they always look, why not put an advertisement on it?" (More laptop stories.)

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