Technology | Steve Jobs dead Jobs' Death Boosts Mock Turtleneck Sales St. Croix rep says sales nearly doubled By Evann Gastaldo Posted Oct 7, 2011 6:37 AM CDT Copied In this June 10, 2002 file photo, (then) Gov. Angus King, right, greets Apple CEO Steve Jobs, during a visit to Portland high School, in Portland, Maine. Jobs died Wednesday, Oct. 5, 2011, at 56. (AP Photo/Joel Page, File) In an odd, somewhat bittersweet tribute to Steve Jobs' influence, sales of mock turtlenecks surged yesterday. No, this isn't an Onion headline, although it is a TMZ headline. A rep for clothing line St. Croix, which apparently makes the black mock turtlenecks Jobs was famous for wearing, tells the gossip site the tops started flying off shelves as soon as news of Jobs' death broke, resulting in an "almost 100% increase in sales." The turtlenecks sell for a cool $175, notes the Minneapolis Business Journal, which reports that Jobs bought about two dozen of them each year. Click for more Jobs remembrances. Read These Next Salesforce CEO's ICE joke leaves employees fuming. A federal judge backed Mark Kelly in his fight against Pete Hegseth. He evaded arrest for 16 years, but his luck ran out at the Olympics. She lost to her victim in court, then beat her on the Olympic slopes. Report an error